How to create a website that attracts inbound customers using [Multilingual] WOVN.io
Based on our experience of introducing about 100 multilingual tools per year, we will explain how to successfully attract inbound customers by creating a multilingual website using WOVN.io. This article will give you basic information about WOVN.io, including what it is, its advantages and disadvantages, fee plans, introduction procedures, and comparison with other companies' services. You will also learn how to create multilingual content, how to check and correct translation accuracy, SEO measures, localization for each target country, and how to measure and improve the effectiveness of your website. io, as well as those who are aiming to attract more customers by making their websites multilingual. This article will help you understand WOVN.io and succeed in attracting inbound customers.
What is WOVN.io? Overview of Multilingual Services
WOVN.io is a cloud-based service for multilingualizing websites and applications. Easy to implement,without complicated development workYou can build multilingual sites. WOVN.io employs a mechanism that enables multilingualization without directly rewriting HTML, CSS, JavaScript, or other code. This allows,Maintain the design and functionality of your existing websiteThe system will be multilingual and will be able to support multiple languages.
WOVN.io uses a hybrid translation method that combines machine translation and human translation. First, machine translation is used to quickly translate the text, and then human proofreading and editing are added as needed,High-quality translationThe translation memory function allows you to save the translated text once in the database, making the next and subsequent translations more efficient. In addition, the translation memory function saves the translated text once in the database, making the next and subsequent translations more efficient.
WOVN.io is available in more than 100 languages,Disseminating information to a wide range of countries and regionsWOVN.io also supports SEO, helping to improve search engine rankings for multilingual sites. WOVN.io also supports SEO and helps improve search engine rankings for multilingual sites,Companies of diverse industries and sizesand is helping to expand inbound business.
Main features of WOVN.io
| Feature | Description. |
|---|---|
| Multilingual Website Construction | Existing websites can be made multilingual. |
| Multilingual Application Development | We support multilingualization of iOS and Android apps. |
| Machine translation/manual translation | We use a hybrid translation method that combines machine translation and human translation. |
| translation memory | Once translated, the text is stored in the database and can be reused. |
| SEO | It supports multilingual SEO and contributes to improved search engine rankings. |
| Multilingual CMS integration | It can be integrated with WordPress, Shopify, and other CMS. |
How WOVN.io works
WOVN.io works by embedding a JavaScript tag in your website. This tag sends the website content to WOVN.io's servers, which display the translated content on the original website. Because of this,No server-side changes requiredand can be easily implemented.
WOVN.io's translation process is as follows
- The user accesses a multilingual site with a browser.
- A JavaScript tag sends the website content to WOVN.io's servers.
- WOVN.io's servers translate the content.
- Translated content will appear on the original website.
For more information.WOVN.io Featuresfor more information.
Advantages and disadvantages of using WOVN.io
While WOVN.io offers many advantages as a multilingualization solution, there are also disadvantages. When considering the introduction of WOVN.io, it is important to understand both its advantages and disadvantages before deciding whether it meets your company's needs.
Advantages of WOVN.io
The main advantages of WOVN.io are
| Advantages | Details |
|---|---|
| Easy to install | You can make your existing website multilingual by simply embedding a single line of tags. No complicated system development or programming knowledge is required. |
| Wide range of multilingual support | With support for more than 100 languages, information can be disseminated to a wide variety of countries and regions. |
| SEO support | It has effective SEO features such as automatic generation of hreflang tags and creation of multilingual sitemaps. |
| Ease of operation | Intuitive operation makes translation and editing easy. Even non-expert staff can easily manage the system. |
| Cooperation with diverse platforms | It can be integrated with various CMS and platforms such as WordPress, Shopify, etc. |
| High-quality machine translation | An advanced machine translation engine is employed to provide highly accurate translations. Professional translation and proofreading services are also available as needed. |
| Flexible fee plans | You can choose the plan that best fits your website size and needs. Free trials are also available. |
The ease of implementation and the wide range of multilingual support are major advantages for companies seeking to expand globally. In addition, the SEO function is also well-developed, contributing to increased access from overseas. Furthermore,WOVN.io Price Plansis also highly flexible and easy to implement according to your budget.
Disadvantages of WOVN.io
The main disadvantages of WOVN.io are as follows
| demerit | Details |
|---|---|
| Accuracy of Machine Translation | Machine translation is not perfect and may result in unnatural translations depending on the context. Particular attention should be paid to technical terms and proper nouns. |
| cost | Depending on the size of the site and the number of languages translated, costs may be high. The balance with the budget should be considered. |
| Dependence on Javascript | WOVN.io uses JavaScript, so it may not display properly in environments where JavaScript is disabled. |
Although machine translation accuracy is improving, it is not perfect. We recommend that important content be professionally proofread and corrected. Also,WOVN.io Price PlansThe dependency on JavaScript should also be considered in terms of its impact on the user.
What you can do with WOVN.io
WOVN.io provides various functions as a multilingualization solution to support global development of websites and applications. The main functions are as follows
Building a multilingual website
With WOVN.io, you can make your existing website multilingual. There is no need for complicated coding. WOVN.io's system automatically translates the website content and generates multilingual versions of pages.
Diverse language support
WOVN.io is available in more than 70 languages, including English, Chinese, and Korean. Multilingual support allows you to reach customers worldwide.The variety of languages supported is a major advantage for companies looking to expand their business.For the latest information on the languages supported by WOVN.io, please see theOfficial page of WOVN.iofor more information.
Integration with various CMS
WOVN.io works seamlessly with all major CMS platforms, including WordPress, Shopify, and Wix.Multilingualization can be achieved without changing the structure of existing websites.This makes for a smooth introduction. For more information, please contactWOVN.io CMS integrationpage.
Advanced translation management features
WOVN.io provides a dashboard to manage the progress of your translations. Check the status of translations, make corrections, approve, etc,Efficiently manage the entire translation processThis allows for smooth operation of multilingual websites.
Development of multilingual applications
WOVN.io supports multilingualization of not only websites but also mobile apps. iOS, Android, and various other platforms are supported to support app development for global markets.
Implementation by SDK
WOVN.io provides a dedicated SDK,Easily implement multilingualization functionality in your appsThe SDK is designed to reduce development man-hours and enable rapid application development. For more information on how to install the SDK, please contact us,WOVN.io developer documentationfor more information.
real-time translation
WOVN.io offers the ability to translate text in the app in real time. This allows users toAlways have the latest translations available for your apps.It will be like this.
| Feature | Description. |
|---|---|
| Multilingual Website Construction | Multilingualization of existing websites, with support for over 70 languages and integration with major CMS such as WordPress. |
| Multilingual Application Development | Supports multilingualization of iOS and Android apps, with SDK implementation for real-time translation. |
WOVN.io Price Plans
WOVN.io offers multiple pricing plans to meet diverse needs. By selecting the most suitable plan, you can realize multilingualization cost-effectively. There are two main types of plans: one for websites and one for applications. Each plan is subdivided according to the scale of use and functions.
Plans for Websites
Prices for plans for websites vary depending on the number of page views, number of domains, number of languages translated, and other factors. A free trial is available, so we recommend that you try it out first to see how easy it is to use. Specific prices can be found on the official website, but the main plan configurations are as follows
| Plan Name | Main Features | Price |
|---|---|---|
| Starter | For small sites. Limited number of page views and languages translated. | Inquiry required |
| Business | For medium-sized sites; more page views and more languages translated than Starter. | Inquiry required |
| Enterprise | For large sites. Customizable Enterprise Plan. | Inquiry required |
For plan details and updates,WOVN.io's Price Pagefor more information.
Optional Features
In addition to the standard plans, WOVN.io offers a variety of optional features. For example, if advanced security measures are required, security options can be added. Translation services by professional translators are also available.
| Option name | Contents |
|---|---|
| Security Options | Enhanced security features such as access restrictions and data encryption |
| Translation Support | High quality translation services by professional translators |
| Multilingual SEO Support | SEO support in each language |
| WOVN.io API | Highly customizable, including system integration |
By combining these options, you can create a multilingual environment that best suits your company's needs.
Plans for Apps
Similar to the plans for websites, several plans are available for apps, depending on the scale of use and functions. Specific fees and plan details can be confirmed using the inquiry form on the official website. The main plan configurations are as follows
| Plan Name | Main Features | Price |
|---|---|---|
| Starter | For small-scale applications. Limited number of characters and languages. | Inquiry required |
| Business | For medium-sized apps; more characters and languages than Starter. | Inquiry required |
| Enterprise | For large scale applications. Customizable enterprise plan. | Inquiry required |
For plan details and updates,WOVN.io's Price Pagefor more information.
WOVN.io is a service that covers all the necessary functions for multilingualization and offers a free trial. Try it out first and choose the plan that best suits your website or application. If you have any questions about pricing plans or features, we recommend contacting a WOVN.io sales representative.
How to create a website using WOVN.io
WOVN.io is a service that makes it easy to build multilingual websites. By installing WOVN.io, you can make your existing website multilingual without complicated programming knowledge. Here, we will explain in detail how to create a website using WOVN.io, from the introduction procedure, to creating multilingual content, checking translation accuracy, and publishing the website.
WOVN.io Installation Procedure
Introducing WOVN.io is very simple. First, create an account on the official WOVN.io website and select a plan. A free trial is also available, so you can try it out first. After creating an account, log in to the WOVN.io administration page and follow the instructions displayed. Specifically, enter your website URL and select the languages you wish to support. Then, paste the JavaScript snippet provided by WOVN.io into the HTML head tag of your website. This snippet will serve as the link between WOVN.io's system and your website. WOVN.io Official DocumentationThe introduction can be made smoothly if you refer to the following
Creation of multilingual content
Once WOVN.io has been installed, it is time to create multilingual content. The WOVN.io administration screen allows you to preview the translated content and make corrections as necessary.Machine translation alone may result in unnatural expressionsBecause of the,Consider having a professional translator check and revise especially important pages and highly specialized contentWOVN.io also has a translation management system (TMS) function, allowing for smooth collaboration with translators.
Check and correct translation accuracy
Machine-translated content is not always perfect.Important to check translation accuracy and make corrections as neededThe WOVN.io administration screen allows you to check the content of each language in a preview view. Check for mistranslations, unnatural expressions, and translations that are in context.In particular, numbers, dates, proper nouns, etc. should be carefully checked for accurate translation. It is also important to ensure that the expressions are in line with the culture and customs of each language. For example, polite expressions are preferred in Japanese, while concise expressions tend to be preferred in English. By understanding the characteristics of the target language and modifying the language to suit, you can create content that is more natural and easier to read. This function saves the translated text once in the database and automatically applies it the next time the same text is encountered. This allows you to improve the efficiency and quality of your translation work.
Multilingual Content Publishing and SEO
| procedure | Contents | point |
|---|---|---|
| Preview Confirmation | Check the display of each language before publishing | Check for design errors and mistranslations |
| publish settings | Configure publication settings on the WOVN.io administration page | Only specific pages can be published |
| SEO Settings (hreflang tag) | Set hreflang tags for each language page | Important to tell Google search engines that the site is multilingual |
| Installed language switch button | Buttons for users to easily switch languages | Place it in a prominent location and design it to be easily recognizable. |
By following the above steps, you can publish your multilingual website. WOVN.io can also be integrated with access analysis tools, making it easy to measure the effectiveness of your multilingual website.
Comparison of WOVN.io with other companies' multilingualization services
When considering making your website multilingual, there are many other options besides WOVN.io. Here we compare WOVN.io with Google Translate, a leading service, and a translation company, and explain the features of each. Please use this as a reference to help you choose the best service.
WOVN.io vs Google Translate
For ease of use, Google Translate is an attractive option. For business use, however, the features and quality offered by WOVN.io are important.
| (data) item | WOVN.io | Google Translate |
|---|---|---|
| Translation accuracy | high | low (position) |
| SEO | support | incompatible |
| control panel | Can be managed on a dedicated screen | No management screen |
| cost | fee | Free / API is charged |
| customizability | amount of money | low |
While Google Translate is free, it is a machine translation, making accurate translation that understands nuance and context difficult. For business use, the risk of mistranslations must be considered. In particular, in terms of SEO, Google Translate makes it difficult to set hreflang tags, etc. WOVN.io is superior in terms of multilingual SEO,Official Websitefor more information.
WOVN.io vs. translation agency
If you are looking for high-quality translations, hiring a translation company is an option.
| (data) item | WOVN.io | translation agency |
|---|---|---|
| Translation speed | high speed | relatively late |
| cost | Initial cost: 200,000 yen～ Running cost: 50,000 yen/month～*Estimate required | high price |
| operational burden | low | amount of money |
| flexibility | amount of money | low |
Translation companies provide high-quality translations, but they tend to be expensive and time-consuming. WOVN.io, once implemented, can efficiently handle subsequent translations and updates, thus reducing operating costs. WOVN.io can also respond quickly to content updates, making it possible to always provide the latest information in multiple languages. However, in highly specialized fields or when more natural translations are required, WOVN.io can be used in conjunction with machine translation to further improve quality by combining proofreading and editing by a translation company. For more information about collaboration with translation companies,WOVN.io's Translation Company Collaborationpage for more information.
As you can see, each service has its own advantages and disadvantages. It is important to select the best service for your company's needs and budget.
WOVN.io Case Study
WOVN.io has been implemented by companies in diverse industries to support business growth through the multilingualization of their websites and apps. Here are some examples and success stories by industry.
Case Studies by Industry
WOVN.io is used in a wide range of industries, including e-commerce sites, tourism, manufacturing, and educational institutions. Let's take a look at some specific examples of implementation in each of these industries.
EC Site
UNIQLO Corporationhas accelerated its global expansion with the introduction of WOVN.io.UniqloWOVN.io allows us to deploy our website in many languages while reducing the time and cost of multilingualization.
tourist trade
JTB Corporationis using WOVN.io to enhance its services for foreign visitors to Japan.JTBWOVN.io enables the company to provide timely information dissemination while reducing the cost of operating a multilingual website.
manufacturing industry
Keyence Corporationuses WOVN.io to provide product information in multiple languages.KeyenceWOVN.io enables us to efficiently translate our product information into multiple languages, helping us to expand our sales in overseas markets.
educational institution
Waseda Universityhas introduced WOVN.io to provide information for international students in multiple languages.Waseda UniversityWOVN.io makes it easy to access information for students and show the world what the university has to offer.
| type of industry | Company Name | Effects of introduction |
|---|---|---|
| EC Site | UNIQLO Corporation | Accelerate global expansion and reduce multilingualization costs |
| tourist trade | JTB Corporation | Strengthen services for foreign visitors to Japan and improve customer satisfaction |
| manufacturing industry | Keyence Corporation | Multilingualization of product information and expansion of sales in overseas markets |
| educational institution | Waseda University | Strengthening information provision for international students and communicating the attractiveness of the university |
Success Stories
We will present success stories of companies that have achieved tangible results through the implementation of WOVN.io.
Airtree Corporation
Airtree Corporationhas seen a significant increase in the number of accesses from abroad with the introduction of WOVN.io.airdriehas been successful in attracting customers from abroad by making its travel reservation site multilingual, and the implementation of WOVN.io has made a significant contribution to capturing inbound demand.
ZOZO Corporation
ZOZO Corporationhas leveraged WOVN.io to make its fashion shopping site multilingual.ZOZOis accelerating its expansion into overseas markets by promoting Japanese fashion to the world, and WOVN.io has contributed to increasing brand awareness through multilingualization.
These examples show that WOVN.io is effectively used in various industries and contributes to the growth of a company's business. Many benefits can be expected from multilingualization, such as reaching new customer segments, expanding into global markets, and improving brand image.
Key to Success in Attracting Inbound Customers with WOVN.io
Simply implementing WOVN.io is not enough to succeed in attracting inbound visitors. We will explain the key points to maximize the use of WOVN.io and succeed in attracting inbound visitors.
SEO
Once a multilingual site is built, it is important to implement SEO in each language. WOVN.io has the ability to automatically generate hreflang tags, but you should not rely on this alone to optimize your site for multilingual SEO.
Keyword Selection
Research keywords actually used in your target country or region and select appropriate keywords. It is not enough to simply translate keywords that rank highly in Japanese. It is important to understand what local users are searching for. For example,Google Keyword PlannerUse tools such as the following to select keywords while analyzing search volume and competitiveness.
Meta Description Settings
A meta description is the description of a website that appears in search results. Having an appropriate meta description in each language will help improve click-through rates. In addition to including keywords, try to make the description attractive to users.
content SEO
Create quality content in your target languageBy doing so, you can increase your search engine ratings. It is important to not only translate, but also to tailor the content to the local culture and needs. For example, creating content related to local holidays and events can increase user interest.
Localization tailored to the target country
Not just translating a website, localizing it to fit the culture and customs of the target country can enhance the user experience. Localization is the process of adjusting a website to take into account cultural factors such as dates, currency, units of measure, color representation, etc., in addition to translation.
Cultural adaptation
Expression and design that takes into account the culture of each countrycan be employed to create a sense of intimacy and trust among users. For example, a website for Muslim audiences will need to take religious considerations into account. The use of color and the choice of images will also vary in appropriateness from culture to culture.
Multilingual Customer Support
By making not only your website but also your customer support multilingual, you can smoothly respond to user inquiries. By providing multilingual support via email, chat, and phone, you can improve customer satisfaction.
Effectiveness Measurement and Improvement
It is important to measure and improve the effectiveness of inbound customer attraction. Analyze metrics such as number of accesses and conversion rate, and consider improvement measures.
access analysis
Access analysis tools such as Google Analyticsto analyze how people are accessing your website. By understanding which countries are accessing your website and which pages are being viewed most frequently, you will be able to identify areas for improvement. For example, if a particular country has low traffic, you may need to strengthen your SEO strategy for that country.
| indicator | Contents | improvement plan |
|---|---|---|
| number of hits | Number of visitors to the website | SEO, SNS promotion |
| Conversion Rate | Percentage of goals achieved (e.g., information requests, purchases) | Landing page optimization and CTA improvement |
| rate of direct return | Percentage of respondents who viewed only one page and left the site. | Improvement of content quality, optimization of internal links |
| Average Session Duration | Duration of stay per visit | Enhancing content and directing visitors to related content |
A/B Test
A/B testing, in which different versions of a website are created and then tested to see which is more effective, can lead to a more effective website. For example, comparing different titles, images, button colors, etc. can improve conversion rates.
Based on these points, effectively utilize WOVN.io to successfully attract inbound customers.
Frequently Asked Questions (FAQ)
Frequently asked questions about WOVN.io.
About WOVN.io's rate plans
How are WOVN.io's rate plans determined?
WOVN.io's pricing plans vary depending on the number of words to be translated and features. For more informationWOVN.io Price Plansfor more information.
Is there a free trial?
Yes, WOVN.io offers a free trial. During the trial period, you can use WOVN.io's features without limitations.
Introducing WOVN.io
Is it difficult to implement WOVN.io?
No, implementing WOVN.io is easy. Simply embed the tag to make it multilingual. For the installation procedure,WOVN.io Documentationfor more information.
What CMS do you support?
WOVN.io supports a variety of CMS, including WordPress, Shopify, and Wix. For more information.List of Supported Platformsfor more information.
About WOVN.io Translations
How accurate is the translation?
WOVN.io provides highly accurate machine translations and professional translator corrections as needed.Translation accuracy varies by language and content, but we strive to maintain a high level of accuracy.
How many languages are available for translation?
WOVN.io is,More than 100 languagesThe system is compatible with the following For more information, please contactList of Supported Languagesfor more information.
Can I correct the translation myself?
Yes, you can modify the translation from the WOVN.io administration page.Corrected translations will be prioritized for the next time.
About WOVN.io Support
What is your support system like?
WOVN.io offers support via email, phone, and chat. Also,Self-support is also available with extensive FAQs and documentation.For more information.WOVN.io Support Pagefor more information.
Other
What is the difference between WOVN.io and Google Translate?
| (data) item | WOVN.io | Google Translate |
|---|---|---|
| Translation accuracy | Highly accurate machine translation and corrections by professional translators when necessary | Machine translation only |
| SEO | Optimized for SEO, including automatic configuration of hreflang tags | Not suitable for SEO |
| Multilingual Site Construction | Specializes in building multilingual websites | Translation Tools |
WOVN.io is a service specialized in making websites and applications multilingual and optimized for SEO. Google Translate, on the other hand, is only a translation tool and is not suitable for building multilingual sites.WOVN.io is recommended for companies that want to build higher quality multilingual sites.
summary
WOVN.io is a powerful service that enables multilingualization of websites and applications with its ease of implementation and diverse functions. If you pay attention to translation accuracy, SEO measures, and localization, WOVN.io can greatly contribute to attracting inbound customers. In addition to WOVN.io, there are many other options such as Google Translate and translation companies. Comparing the advantages and disadvantages of each and choosing the most appropriate method is the key to success in multilingualization.
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